Apr 05 2007
Distorted Reality
I saw this video the other day on YouTube and some links from other places. It is pretty profound if you have not seen it.
It really brings into question what kind of expectations we are setting in the media. Check out one of the Dove sites if want to learn more. If you take a different slant on this, what business expectations do some companies strive for and are held to that are unrealistic for a given market segment? Is there a similar complex in business to assume that every industry is capable of supporting X return on investment or Y profit margin?